Consumer – All consumers are looking for a way to lose weight without changing taste and texture of food

       No other fat replacement ingredient has all of the benefits and functionality of Z-Trim

       Z-Trim is healthy for you, it lowers calories and fat, but everything else stays the way it was before

       Consumers don’t want products featuring low fat, no fat, less fat. They want same taste and texture with less calories

       Rising tide of health consciousness, weight issues, digestive disorders, diabetes, heart disease

       Growing fears of the effect of “fast food” on health